Work With Us
Social Media + Community Manager
About Tiba + Marl
Tiba + Marl is one of the UK's leading parenting lifestyle brands, creating beautifully designed products for modern families. We're looking for an experienced, creative and commercially minded Social Media + Community Manager to take ownership of our brand across social media, creator partnerships and community engagement.
Reporting directly to the founders, you'll play a key role in shaping how Tiba + Marl is seen, experienced and talked about. This is a hands-on role with real ownership, combining strategy, deep research, engaging content, partnerships and events to grow our community and drive brand awareness.
We're looking for someone with proven experience managing socials for a brand, who understands how to build an engaged community, create standout content, truly understand the Tiba + Marl customer, identify pain points and deliver measurable results.
What You'll Do
- Own and execute our social media strategy across all channels, while staying ahead of emerging platforms and identifying new opportunities for growth.
- Plan and deliver engaging monthly content calendars aligned with launches and key campaigns.
- Create, capture and edit premium content, including Reels, Stories and short-form video.
- Present monthly social strategies and content plans in a clear, organised format using planning tools and templates
- Schedule and live post content across all our social channels
- Monitor performance, produce monthly reports and continually optimise content based on insights.
- Conduct continual research across social platforms, brands, competitors, emerging trends, and customer behaviour to ensure every strategy and decision is insight-led and data-driven.
- Stay ahead of trends, platform updates and competitor activity.
- Build relationships with creators, influencers and like-minded brands, managing gifting and collaboration campaigns.
- Plan and host community events that strengthen customer loyalty and bring the brand to life.
- Write engaging, on-brand copy across social and digital channels.
- Work closely with the founders and Creative Lead to support product launches and brand campaigns.
About You
You'll have:
- Proven experience managing social media for a consumer brand.
- In-depth knowledge of platform algorithms, particularly TikTok and Instagram
- Excellent content creation and video editing skills (CapCut, Canva or similar).
- Experience using platforms such as Later, Shopify and social scheduling tools.
- Strong copywriting skills and exceptional attention to detail.
- Experience working with creators, influencers and brand partnerships.
- A commercial and analytical mindset, backed by confidence analysing performance data.
- A genuine interest in fashion, lifestyle, parenting and premium brands.
- Excellent organisation, initiative and the ability to manage multiple projects.
- Flexible mindset - as things change quickly in retail, and we want to be able to react + pivot quickly when needed.
Most importantly, you're someone who takes ownership, brings ideas to the table and enjoys making things happen.
Interview Task
Shortlisted candidates will be invited to complete a short creative task, including:
- A five-day Instagram content plan.
- A community event concept.
- A competitor review with recommendations for Tiba + Marl.
We're looking for strategic thinking, creativity and a strong understanding of the Tiba + Marl brand—not perfection.
Why Join Us?
We're looking to appoint someone on a three or four-day-per-week basis, depending on the experience and availability of the right candidate. We're flexible on how those hours are structured and are happy to discuss a working pattern that suits both you and us.
While this is primarily a remote role, we'd love someone who can regularly be part of the team in person. You'll need to be available to meet with our co-founders in London at least twice a month for planning and strategy sessions, attend approximately one event per month, and be available for ad hoc photoshoots and content creation days as needed.
For this reason, we're ideally looking for someone who is London-based or can travel into London easily and reliably.
Interested? Please send your CV and a covering note about yourself and why you would like to work with us to: careers@tibaandmarl.com.